Our Services

• Publisher Solutions
• Advertiser Solutions
• Revenue Advisory Strategies

About Giant Step Strategies' Founders

Bob Verrico, Founder



• Launched and managed successful Wizcom division of Avis which leveraged Avis’ customer database in an early application of electronic database marketing programs.



• Built and lead Reed Elsevier’s Electronic Publishing initiatives in the travel division creating cutting edge electronic and online initiatives pre and post web.



• Headed up iVillage’s Advertising and Business Development team of 80 responsible for growing revenue to over $75 million in annualized revenue. Head of revenue during extremely successful IPO.



• Board member, advisor and investor in various companies including Revenue Science, EpikOne, EatingWell Media Group and others.



• Led TheStreet.com’s four revenue divisions including Advertising Sales, Product Sales/Marketing, Business Development and Product Development driving 200% revenue growth in less than 3 years.


Nikesh Desai, Founder



• Financial Analyst at Robertson Stephens, involved in public offerings and mergers & acquisitions aggregating over $1 billion with Internet and software companies such as Concur Technologies, HNC Software, NetGravity, Portal Software and RealNetworks. Also worked as an Analyst at Morgan Stanley in their Investment Banking division involved with transactions aggregating over $200 million.



• At PeoplePC was involved with product development, sales, strategic partnerships and acquisition activities primarily to drive subscriptions, build new revenue streams and develop and execute monetization strategies for existing customers which all helped in taking the company public and eventually sell to EarthLink.



• VP Business Development at TheStreet.com - Integrated strategies and new technologies including strategic relationships to drive traffic and subscriptions, contextual advertising, co-registration, customer acquisition/lead generation and many other initiatives designed to also increase site performance metrics (page views, retention, advertiser performance, free to paid conversions, etc.)